Our story

I feel most alive surrounded by pure nature or by the sea. However, wherever I go today, I see waste all around, from the most hidden beaches to deep forests. It breaks my heart when I see what we humans are causing to nature and ourselves. That's why I decided to make it my personal mission in life to work for a healthier planet. As part of this effort, GoodWays was created.

Johan

founder GoodWays

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Our team

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Johan Nilsson

founder and manager

Johan is driven by purpose, a love for design, and deep conversations. His personal journey is the heart of our mission, and he focuses on sharing the simple, powerful ideas that helped him find his way back to connection and balance, hoping to make the path easier for others.

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Anna Termerová

Social media manager

Anna brings our stories to life through thoughtful content creation. With a creative spirit, she translates the GoodWays philosophy into beautiful visuals and words, helping to plant seeds of inspiration across our social media.

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Petra Šťastná

Back office & customer service

Petra is the gentle heart of our operations. Handling everything from customer support to back office tasks, she ensures your journey with GoodWays is always smooth and supported. True to her name, she brings a sense of calm and happiness to every interaction, making sure you are cared for every step of the way.

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Pavel Tazbirek

Graphic

Pavel transforms our rough ideas into perfect designs. If he's not currently impressing us with his skills, he's working on the largest LEGO blog in the Czech Republic, matyhokostky.cz.

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